Customer Story: Indie Campers – Exploring CX Trends in the Tourism Industry

The past year has brought swift and unprecedented changes. 2020 was perhaps one of the roughest years in decades, with the global COVID-19 pandemic affecting all corners of the tourism industry.

For any company to succeed, it must first and foremost focus on the needs of the customer. Customer Experience (CX) focuses on the relationship between a business and its customers. It includes every interaction, no matter how brief and even if it doesn’t result in a purchase.

CX is therefore the sum of all the interactions that a customer has with an organization over the lifetime of the relationship with that company or with that brand.

Thriving in a post-COVID era will very much depend on how well the tourism businesses can adapt to the new normal; and whilst procedures and processes to ensure safe travels are important, CX is still a key differentiator. Businesses need to rethink their customer experience strategy and invest in new technology and channels of communication to ensure that they can provide seamless experiences for their customers.

Join us during this webinar as we share thoughts on how COVID-19 has changed the way we communicate, and together discuss how the latest CX trends can impact success and provide your business with the differentiating factor in the industry.

Speakers:
– Matheus Assis Baeta: Business Development Manager, Iberia – iMovo Limited
– Albert Martorell: Sales Territory Manager, Iberia – Zendesk
– Cristina Fonseca: Co-Founder – Cleverly.ai
– Violeta Malheiro Swart: Alliances Manager – Unbabel
– Fabio Belchior: Head of Customer Excellence – Indie Campers