One clear winner from the last 12 months of global lockdowns and travel restrictions is the environment. But the environment is benefitting in other ways too. m1nd-set’s research, conducted during the first quarter of 2021 among over 2000 international travellers from all world, shows that global consumers in general have become significantly more socially and environmentally conscious since the outbreak of the pandemic, with around two-thirds claiming to be making more environmentally friendly or ethical purchases since the start of the pandemic. This does not only includes what consumer shop for – more ethical or environmentally friendly produced products – but also how they shop. m1nd-set’s research explains also that sustainable consumption is here to stay.
* Dr. Peter Mohn – Owner & CEO , m1nd-set
* Anna Marchesini – Head of Business Development, m1nd-set
The Global Sustainable Tourism Council (GSTC) manages the GSTC Criteria, the global baseline standards for sustainable travel and tourism; as well as acts as the international accreditation body for sustainable tourism certification. www.gstcouncil.org
m1nd-set is leading agency in travel research, based in Switzerland. Its key sector of activity is airline, aircraft manufacturer, airport and travel retail research & consulting. m1nd-set has conducted over 1,000 qualitative and quantitative research studies around the world over the last decade, and has successfully provided marketing intelligence to various Fortune 500 companies. http://www.m1nd-set.com