GSTC Destination Assessment is designed to introduce the destination management team to the core elements required for them to develop sustainable policies and practices by applying the GSTC Criteria to the specific destination.
Over 33 destinations have undergone a GSTC Destination Assessment. In this webinar, Dr. Ioannis Pappas will provide insight into GSTC Destination Assessments over the last few years, followed by Sarah John, a master’s student from Lucerne University of Applied Sciences and Arts, who will share the methodology and results of her master’s thesis, which evaluated destinations that have undergone GSTC Destination Assessment regarding their sustainability efforts and their marketing strategy.
Presenters: Ioannis Pappas, GSTC Director – Mediterranean Region
Sarah John, Lucerne University of Applied Sciences and Arts
August 30th, 2022 6 p.m. Athens Time