It’s the most wonderful time of the year – a time where most Americans hit the road or skies to visit family and friends.

Although COVID-19 has had an enormous impact on the hotel industry, data projections still expect an influx of travelers this holiday season. In this webinar, we will explore how to attract these leisure travelers to your hotel to help fill rooms and increase occupancy.

 

 

Learn social and reputation strategies that will increase your chances of converting reservations during this time of year. Don’t miss this opportunity to prepare your hotel for success this busy holiday season!

 

Every year, OpenJaw takes a look ahead to the next 12 months to think about the challenges facing Airlines and other travel brands. We get to engage directly with airlines around the world and have found that there are a set of common themes and common challenges that come through during these conversations, and we thought it appropriate to share these insights. Many of these challenges are themes that are similar across all industries, not just aviation. Hopefully, some of these challenges will be thought provoking for you and your leadership teams.

So, how can an airline strategy be created in the face of such constant change?

What are the underlying themes airlines can bet on for the 2020s, regardless of the Pandemic?

Webinar: Finding A Path: Solutions to the Challenges that Travel and Loyalty Brands Face in 2021 is organized by Phocuswire

Because the CoVID19 pandemic has dramatically reduced the volume of travel worldwide, small communities that formerly had income from tourism have no choice but to function—do business and provide services— differently. This webinar shares new community-based accomplishments in nurturing tourism business conduct, resilience, confidence and codependency, emotional intelligence, and community empowerment to proactively succeed during the current hard times and in the years ahead.

 

Our panel of experts will focus on tourism and healthcare businesses in small communities. The panelists will discuss the evidence-based guidance that they provide to diverse small communities, each with its own mix of micro-entrepreneurs and businesses. The discussion will result in practical operational and management recommendations. Their responses to questions from webinar participants will further shed light on the effective implementation of community-based strategies for recovery.

Travel has arguably suffered more than any other industry as a result of Covid-19, but now it is time to fight back.

About this Event

The Fight Back

A travel industry webinar

All players within the Travel Industry have suffered significantly from the drastic reduction in business brought on by the restrictions introduced by Governments across the globe. The rules that have been imposed are like shifting sands, changing all the time. This has let to considerable consumer uncertainty. Given that travel is a product that is usually bought well in advance of its consumption, this has led to consumers simply not wishing to book for fear of their trips being cancelled.

The Travel Industry has been addressing these fears by, for example, introducing terms of business that allow customers to cancel bookings or re-book for a later date. This has helped but it is only encouraging a small proportion of consumers to make bookings.

Those travel businesses with particularly high fixed costs such as cruise lines and airlines are losing tens of millions of pounds. Businesses with higher variable costs – mostly staff costs – have been able to take advantage of furlough schemes; but with these coming to an end, there are mass redundancies being made across the industry. At the other end of the scale, hospitality businesses such as restaurants have very small margins and struggle at the best of times.

The situation is dire but travel is not taking this lying down. Everything that can be done is being done to fight back, keep our businesses operating and looking forward to a return to normality.

Of course, it is likely that normality will be a new normal. The travel industry may have evolved. Our businesses will be more efficient, our online marketing and operational capability more effective and our competiveness raised.

In this, TTI’s Winter Forum, we will examine how the travel industry will fight its way back to normality. This may be as a result of better use of technology, it may be through industry players collaborating – working together for mutual benefit, improved customer acquisition and communication strategies or by operational efficiencies.

Attend this webinar to hear from experts in their fields who will explain what they are doing and what the travel industry can do to fight back.

10:00 Welcome & TTI Update – Tim Wright, Chairman

10:10 The Travel Trade, Trading Smarter – Kelly Cookes, Leisure Director, Advantage Travel Partnership

10:40 Automating Hospitality – Michael Madison, CEO, menumodo

11:10 Coffee Break – Time to check your email and get yourself a coffee.

11:30 The Airline Industry – John Strickland, Director, JLS Consulting

12:00 Teams Collaborating to Drive More Profit – Eddy Swindell, CRO & Co-Founder, Fresh Relevance

12:30 Working Together to Take on the Market – Anthony Beresford, Commercial Director, Beyond Analysis

13:00 Chairman’s Summary and Close – Tim Wright, Chairman, TTI

Click this link to download the conference leaflet with detailed agenda.

Moderator: Paul Richer, Genesys Digital Transformation

(TTI reserves the right to change this conference programme due to unforeseen circumstance.)

Our event will focus on the current risks, due to COVID-19 pandemic and future confrontations in the area of Cultural Tourism.

About this Event

The Discovery Europe Workshop will give the opportunity to showcase the local identity as a competitive advantage of the EU Member States, as far as sustainable tourism development is concerned, as well as boost networking among the participants, the exchange of best practices, knowledge and experience on this specific topic.Despite all the risks and challenges, the tourism and culture sectors are facing an opportunity to create new partnerships and collaboration. They are bound to jointly reinvent and diversify the offer, attract new audiences, develop new skills and support the world’s transition to the new conditions.Therefore, it is an opportunity to promote sustainable and hybrid tourism driven by new practices and innovations which promote lifelong learning. It is the time and the challenge to reinvent ourselves with vision to build a better tomorrow.

FREE ONLINE Side event of the Committee on Environmental Policy meeting, organized by UNEP.

About this Event

The tourism sector is one of those hardest hit by the COVID-19 pandemic. Rebuilding tourism is an opportunity for transformation with a focus on building more resilient communities and businesses through innovation, circularity, digitalization, sustainability, and partnerships.

This event will convene European government representatives, tourism institutions and international organisations to explore how sustainable tourism can build back greener towards a more sustainable tourism industry in a post-COVID scenario.

It will provide an overview of the impacts of COVID on the tourism sector and evaluate how stimulus packages and recovery plans could be aligned with a transition that meets health and safety requirements, leads to an inclusive green economy and meets the sustainable development agenda, and climate commitments.

Agenda

13:00 Welcome and introductions Bruno Pozzi, Director of the Europe Office, UNEP

13:05 Setting the scene Dr Anna Spenceley, Chair of the IUCN Tourism and Protected Areas Specialist Group

13:15 Panel session: Sustainable tourism policies and practices during the COVID-19 recovery – needs, tools and benefits:

Moderator: Marika Palosaari, Programme Coordinator, Regional Office for Europe, UNEP

Panelists:

• Representative of the Ministry for Ecological Transition, France
• Peter Haxton , Policy Analyst, OECD
• Sergio Guerreiro, Director, Tourism Portugal
• Alina Szasz, Public Manager, Carpathian Sustainable Tourism Center
• Tim Fairhurst, Secretary General, European Tourism Association

14:00 – 14:25 Questions and answers session

14:25 – 14:30 Closing remarks

Overview and Background

The causes and consequences of the zoonotic COVID-19 disease highlight the links between tourism and nature. Tourism has helped to conserve nature and protect endangered species but the pandemic and the subsequent closure of natural protected areas has had a destructive impact on the communities responsible for the protected areas.

With its high climate and environmental footprint, the growth of tourism over recent years has put achieving the climate targets of the Paris Agreement at risk. Transport-related greenhouse gas emissions from tourism have been estimated at 5% of all human originated emissions and could rebound sharply if the recovery of the sector is not aligned with climate goals.

The increased health and safety requirements related to the COVID-19 response increase waste generation and water use creating additional pressure in popular destinations where waste and water systems are already under significant stress.

The current planning of recovery and related investments by the public and private actors is critical in steering tourism models into sustainability and capturing opportunities for biodiversity conservation, climate action and circular economy.

Are you starting out or needing an update on digital marketing but lacking the core skills?

About this Event

This event is part of Fife Business Week.

Learn the key principles of digital marketing and how develop results-focused essential skills using the right tools.

From identifying the right channel to evaluating campaign performance for your tourism business.

This webinar was developed to help your tourism businesses confirm the online demand for your product or service.

You will learn the essential principles of digital marketing and how to apply these to your tourism business with practical take aways

you can implement straight away.

Webinar Content:

• Key principles of digital marketing and a results-driven approach
• Using the right tools and data to inform the design and development of your website
• SEO basics and how to get more traffic from Google
• Increase engagement through social media
• The importance of reviews and user generated content
• Build lasting relationships through email and customer experience management
• The session includes live demos featuring free online applications and tools.

What will you learn?

• How to develop a plan with performance measures
• How to brief or begin the website design and development process
• What Google likes and looks for in a website
• What to do and what not to do when developing a social media plan
• How to manage user reviews and deal with online complaints

Date : Wednesday November 4th, 2020

An online event exploring the opportunities in the Hospitality sector post Covid-19 -training, development, coaching and employee engagement

About this Event

If you are interested to hear more about what leaders in the Hospitality sector think will be the main opportunities post Covid-19 then you should attend.

Host and Facilitator will be Mrs. Michelle Fanus (Host) and Mr. Sola Ojeyemi (Facilitator). Panellists are as follows:

• Mrs. Dalila Alismail, Country Training Manager, Golden Tulip Accra Ghana
• Ms. Yvonne Mordi, Hospitality Thought leader, Mentor/ Consultant
• Mrs. Juliet Okene, Life Strategist
• Mrs. Felicity Thomlinson, Head of Growth, Typsy
• Mr. Mowaiye Bolorunduro, Human Resources Manager, Radisson
• Anuoluwapo Ajala, Assistant Director of Sales & Marketing, Radisson Hotel Abeokuta

Areas of focus will be:

Training and development, coaching, employment and employee engagement.

Designed for Meeting Planners (corporate, association, independent, and 3rd Party) and Hospitality Suppliers (hotels, CVBs, etc.) to meet.

About this Event

Midwest: Virtual Meetings Showcase™.

Featuring the Area’s Best Hotels, Resorts & Destinations

Thursday, October 22, 2020

10:00AM- 11:30am Pacific Time (1:00pm- 2:30pm Eastern Time)

***This Registration is for Meeting Planners Only*** Suppliers must email Josh Fields at josh@virtualmeetingsseries.com or Carlos Murillo at Carlos@virtualmeetingsseries.com for separate registration details.

The Virtual Meetings Showcase™ is where Meeting Planner professionals increase their value by expanding their knowledge of unique hotels, resorts, destinations and other specialty event companies. Just as important are the strong relationships they build with these same hospitality partners, which increases their buying leverage.

About the Virtual Meetings Showcase:

Virtual Meetings Series™ is designed for individuals who wish to consistently connect with their colleagues and clients, despite a limited ability to travel and meet in person.

Via your self-personalized avatar, you can move around in a “virtual world” specifically designed for the Incentive Travel, Meetings, and Events (ITME) community. You’ll have live group conversations, browse, play, educate, and conduct real business

What’s Included in Your Planner Registration:

Virtual Meetings Showcases events are intimately limited to meetings with 6 to 18 hotels and resorts. This event allows meeting planners to attend events specific to the regions and type of hotel they actively book.

 

 

AGENDA

10:00AM-10:10AM PDT – Introduction and Orientation to the Virtual Meetings World by our entire executive team. Participants will be provided with helpful tips, tricks, and hacks, which will make use of the virtual networking world even more enjoyable.

10:10AM-11:30AM PDT – Speed Meetings™ between Meeting Planners & Hoteliers/Suppliers.

11:30AM PDT – Formal Event Ends. Prizes Drawings donated by our exhibiting suppliers will be raffled to attending planners.

About this Event

Future-proof your hotel marketing strategy for 2020 and beyond

Date: Tuesday, October 20, 2020 Time: 11am EDT / 8am PT / 3pm BST With many hotels across the globe reopened but running at low occupancy, hotel marketers must look ahead to align their marketing strategy for a continuously evolving landscape and a new guest experience. As well as navigating a global pandemic, hotel marketers also face a shift in data management with privacy changes coming from Google and Apple. In this webinar we look at how hotel marketers can navigate these changes and plan for the future with robust marketing strategies. Join our Cendyn experts and Phocuswire to learn more about what marketing strategies will be most effective during recovery and how to make a seamless transition when the world officially goes cookie-less in 2022. Join us for a webinar discussion led by experts from Cendyn and PhocusWire and learn:  How to maximize your hotel marketing spend during recovery Changes to data privacy and how the industry will be affected Tactics to navigate the changing digital media ecosystem Importance of first-party data and the power of CRM Strategies from Cendyn customers     Processing notice: The data entered into this registration form may be provided to the sponsor(s) of the webinar, who may use this information to send communications to me. You may withdraw consent for this webinar, request to review or revise information we retain about you by contacting privacy@ntmllc.com.

Webinar: Tech innovation drives hotel distribution recovery

COVID-19 has disrupted the way we communicate and travel, and accelerated the evolution of how the world operates.

For hotel distribution, more new channels and interactive formats are emerging to fuel on-going digitization and automation during the pandemic. Hotels and OTAs alike need to embrace new technologies to adapt to the new normal. The global tourism community can draw a few lessons from how China’s hospitality industry has been bouncing back by leveraging technological innovation.
TravelDaily China will host a webinar on October 22 to showcase how hotels and online companies can respond to the brave new world post-pandemic. Loretta Chan, Vice President of Hotel Solutions, Connectivity, DerbySoft, will be featured as the main speaker. Join us to explore the best practices in China’s hotel and travel space.

Webinar: Tech innovation drives hotel distribution recovery

Time: Oct 22, GMT 08:00 AM

Loretta joined DerbySoft in June 2020 as Vice President of Hotel Solutions for Connectivity.

Loretta previously worked for Starwood, HUBS1, IHG and HRS. At DerbySoft, she leads a team dedicated to providing technical solutions for hotel PMS connectivity.

 

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Learn more: https://www.traveldaily.cn/go/16917
Contact: Echo Zeng
Email: echo@traveldaily.cn

Under a stressed economy and public health crisis people tend to re-evaluate their priorities and focus on their health and quality of life. How can hotels capture their guest’s desire for wellbeing while also seeing a return on their investment?

 

 

 

SPONSORED BY

A.T. Cross Company

With its rich 175 years heritage, US brand, Cross are experts in designing and manufacturing, stylish and innovative pens that make the perfect gift to celebrate all of life’s key milestones. Whether you are marking a birthday, anniversary or graduation, completing your first marathon or signing your first business deal or being rewarded for your loyalty, there is a perfect pen for everyone. #CarryYourOwnPen

VIEW COMPANY

 

• Strategies that generate measurable business results
• Programming to drive both experience and revenue
• Navigating economic uncertainty
• Technology advances that will influence wellness experiences in future hotels
• In-room wellness equipment – a necessity rather than a luxury?

 

Get to Know Your Panelists:

Presented by field experts in Luxury Hospitality

 

Hear strategies & insights from Luxury Hospitality experts on how they will manage the recovery process in a post COVID-19 era.

 

Roger Allen

Group CEO

RESOURCES FOR LEISURE ASSETS

Ella Kent

Director of Rooms

SEA ISLAND RESORT

Susie Ellis

Chairman and CEO

GLOBAL WELLNESS INSTITUTE

Andrew Gibson

Chairman

WELLNESS TOURISM ASSOCIATION

How can you maximize your marketing and expand your reach without spending a dime?

About this Event

Marketing Your Hotel for F R E E

HSMAI Wisconsin Virtual Event with Kaitlyn Wightman, CHDM

With inevitable marketing budget cuts this year, every dollar you spend must count. How can you maximize your marketing and expand your reach without spending a dime?

Join HSMAI Wisconsin in welcoming guest speaker Kaitlyn Wightman, CHDM of Red Roof as she shares strategy and best practices for no-cost digital marketing.

Get ready to upgrade your hotel’s online presence, boost your website performance, enhance your social media engagement and crawl your way to the top of search engine results—all for FREE.

Speaker Biography:

Kaitlyn Wightman, CHDM • Brand Content Manager, Red Roof

For close to a decade, Kaitlyn has delivered content strategies and effective digital marketing across industries. From hospitality and tourism to tech companies and higher education institutions, she connects companies with their customers through compelling online marketing designed to drive results.

Today, she oversees Red Roof’s brand content strategy on redroof.com. For free resources on digital marketing and content engagement, visit her website at KLWightman.com.

Join us to explore the different digital solutions for the post-COVID-19 recovery of the hospitality, tourism and retail sectors.

About this Event

With the current COVID-19 pandemic, despite the different lockdown policies and restrictions within and across countries, there are increasing demands for leisure activities, from domestic travel to eating out in your local restaurant. With the hospitality, tourism and retail sectors hit significantly from the pandemic, the recovery from COVID-19 is key for the survival and sustainability of the sectors.

Hack Hospitality has been a series of events hosted by the School of Hospitality and Tourism Management at the University of Surrey, focussing on key research themes from digital technology to COVID-19 related research. Following on from the previous Hack Hospitality at Home: Hospitality, Tech, & COVID-19, this event will focus on the hospitality, tourism and retail sectors, drawing on a number of research by Hospitality academics to explore the different digital solutions that could be adopted by the sectors for their post-COVID-19 recovery.

The event will feature three research:

• ‘Regaining customers in hotels and restaurants post-COVID-19’ by Dr Yoo Ri Kim, Dr Anyu Liu (in partnership with Mozee Limited).
• ‘Roles of technology in restaurant innovation driven by COVID-19’ by Mr Aarni Tuomi, Professor Iis Tussyadiah, Mr Mark Ashton.
• ‘Using technology innovation to attract hotel customers during and after the pandemic’ by Dr Hakseung Shin.

There will also be an open discussion session for everyone to share their thoughts and ideas on the topic to discuss the future of digital innovation and solutions for how our sectors can recover and survive from COVID-19.

Follow us @surreyhospdept

#HackHospitality #HOSPITALITYatSurrey

13 OCTOBER 2020 | CAIXAFORUM BARCELONA

FACE-TO- FACE CONGRESS AND LIVE STREAMING

“Towards new models of tourism. Technological solutions aimed at breaking up concentrations of tourists and promoting off-season tourism“ is the slogan of the 2020 edition.

The eight edition of the congress will focus on the new tourist models, which have had an expansion due to the new consumption habits generated by the global health crisis that we are facing in 2020.

We will talk about projects and technologies that facilitate the deconcentration and the deseasonalisation of tourism, now more than ever necessary, with the aim of offering safe, quality and sustainable tourism in both the economic, social and environmental fields through technological solutions such as Blockchain , Artificial Intelligence, Big Data, IoT, etc. applicable in urban and rural areas.

About the rural environment, we will also have a session about “Technologies applied in rural areas: adding value to the tourist product”. This session is part of the European project CHARM (Charming villages) and it will explain how technologies could help little villages to develop sustainable tourism projects to attract more visitors and help the local economy.

As part of the official announcement of Barcelona being the host of the EuroVelo and Cycling Tourism Conference 2021, the city is hosting two webinars on the morning of Tuesday, 6 October 2020, focusing on the impact of the COVID-19 pandemic on cycling tourism and the EuroVelo network.

The first webinar on “The ability of territories to adapt to the COVID-19 context” is chaired by Octavi Bono, the Catalonia’s Director-General for Tourism, and will feature a presentation from the ECF’s co-CEO, Jill Warren. To highlight best practice examples on the national level, Camille Thomé, director of EuroVelo France, will present the results from their Summer 2020 campaign and explain the socioeconomic impact of cycling tourism in France. To consider the situation on the city-level, Gonçalo Peres, Advisory Board Member for FPCUB (Portuguese Federation of cycle tourist and bike users) from Lisbon, host of Velo-city 2021, will share their approach to urban cycling tourism and city connectivity against the backdrop of the COVID-19 pandemic.

The second webinar “The importance of specialisation in the cycling tourism sector” will take place in Catalonian and Spanish. Ana Bastida and Rosalia Pont, both from the Catalonian Tourism Agency (ACT), will introduce and present the Catalan strategical plan. The webinar ends with a panel discussion moderated by David Estellé (ACT) and a subsequent Q&A.

Prior to the webinars, the EuroVelo and Cycling Tourism Conference 2021 will be officially announced in Spanish and English press conferences. This fifth edition of the conference will take place on the 4th October 2021 in Barcelona in cooperation with the Government of Catalonia, the Barcelona City Council, the Barcelona Provincial Council, the Barcelona Metropolitan Area and the Federation of Bicycle Users of Catalonia (FEMBici).

The announcement coincides with the annual meeting of the National EuroVelo Coordination Centres and Coordinators (NECC/Cs), the Provisional EuroVelo General Meeting (EVGM), which will take place via Zoom in the afternoon following the webinars.

The day’s agenda:

* 10:00 – 10:30 Press Conference in Catalan and Spanish

* 10:30 – 11:00 Press Conference in English

* 11:00 – 12:00 Webinar 1: “The ability of territories to adapt to the COVID-19 context” (English)

* 12:00 – 13:00 Webinar 2: “The importance of specialisation in the cycling tourism sector” (Catalan and Spanish)

* 12:00 – 14:00 Break

* 14:00 – 17:00 Provisional EuroVelo General Meeting (EVGM)

We look forward to welcome you online!

For more information, contact eurovelo@ecf.com.

On 20th October 2020 / 14:30-15:30 / The Urban Transports and Sustainable Tourism Communities are organising an online workshop at the European Week of Regions and Cities dedicated to the solutions and tools developed by their projects on sustainable mobility in tourist destinations.

 

 

Register here until 27/10

This session will showcase the Urban Transports Community (UTC) catalogue of replicable solutions on sustainable mobility in the Mediterranean area. Local governments and mobility stakeholders from across the Mediterranean region will be briefed on the most recent trends and innovative measures ready to be replicated on soft mobility, car-pooling and shared mobility, data for smart traffic management and mobility in tourist destinations. Tourism and mobility will be at the core of the second part of the session, in which the UTC partnership and the Sustainable Tourism Community of the Mediterranean programme will unveil some of the most interesting practices being tested in the region, including cycling provision for tourists, integrated mobility planning schemes for tourists and locals and better management of tourist flows using big data.

The objectives are two-fold:

1/ To promote the tools both thematic communities are deploying to foster the transferability of concrete solutions on mobility and tourism; and

2/ To advocate for regional cooperation and showcase the tangible benefits it can bring for a positive policy-making change towards more liveable, green and accessible cities.

Moderator:

_ Oriol Barba, Director, MedCities, Spain.

Speakers:

_ Cristina Núñez, Sustainable Tourism Community, NECSTouR, Belgium

_ Fabio Tomasi, Head of International Project Department, Area Science Park, Italy

Code: 20Pitch1542V

Format: Exhibitors’ pitch

Theme: Green Europe

Organising Partners: CIVINET CY-EL, MedCities, POLIS – The Network of European Cities and Regions Cooperating for Innovative Transport Solutions, UNIMED Mediterranean Universities Union

Language: English (EN)

Virtual platform: Zoom

Note! To register to the sessions you need first to sign in with your EU Login or create an account (Note that two-factor authentication is required) and then to complete your personal profile. Please follow these steps: i. Select the filters from the drop-down lists on the left and click “search”; ii. Click on the session title, read the description and iii. Click “Add session”

The Event Destination For Digital Travel Leaders

Digital Travel, the leading conference for travel executives who are looking to re-imagine the customer journey has gone virtual. Join the top minds from hotels, OTAs, airlines, transportation companies, and everything in-between, to find out how the leading companies across the industry are adapting in response to the COVID-19 crisis.

Join us for a series of 30-minute online fireside chats, case studies and panel discussions with the world’s biggest and most innovative companies in travel. You’ll discover how to adapt digital engagement, brand and customer loyalty programs during the current COVID-19 crisis. You’ll get the tools you need to Win The Booking, every time.

Leading Content. Zero Cost. Zero Travel.

Hear Firsthand From Seasoned Innovators, At Zero Cost

Learn from multiple, live conversations so you gain unbiased perspectives on what’s working right now, and will be in the future. Every single session is totally free. This is major value at zero cost.

Get Solutions To Your Most Pressing Problems, Always

Hear from your industry peers about their recent successes, as well as solution providers about the leading tools driving the industry forward. If you can’t make all of the sessions, no biggie. Everyone registered gets a copy of the on-demand sessions.

Finally, An Interactive Virtual Event, With No OOO Needed

Use live chat and virtual Q&As to benchmark and connect with peers to beat challenges together. You can be an active participant – or just sit back and take notes – its up to you. Enjoy all the perks of a live event while saving travel budget and PTO days.

How does Influencer Marketing work for the tourism industry and how easy is it to get started? Join TRIBE and Meg Coffey as we explore.

About this Event

Instagram and Facebook are becoming every modern marketer’s secret weapon; allowing us to use one of the world’s largest social networking platforms as a means to organically spread branded content.

Join TRIBE Client Partner, Zach Kangelaris, and Social Media Expert, Meg Coffey, as they unpack all things Influencer Marketing; as well as how it can elevate strategies for the tourism industry.

We’ll look at where the industry started and most importantly, where it is headed. You’ll learn how to turn your most influential customers into your Marketing, Sales, and Creative departments – and best of all, how to make it work for every budget.

Your Hosts

Zach Kangelaris, Client Partner at TRIBE

Zach Kangelaris is a Client Partner at TRIBE, the branded content platform that connects brands with their most influential customers for Influencer Marketing at scale. TRIBE has run over 15,000+ campaigns across Australia, the U.K., and the U.S. Based in Melbourne, Zach applies his background in both marketing and sales, helping brands like Bunnings, Domino’s, and DiDi with their influencer and content marketing strategies.

Meg Coffey, Managing Director at Coffey & Tea

Meg Coffey is one of Australia’s leading and most sought-after social media educator and public speakers. While Meg is a hospitality and tourism sector specialist, her skill and understanding of “social” translates to any application, and she leads the charge for digital empowerment across Australia. She is the founder of State of Social, Australia’s largest social media conference, and #SMPerth, the city’s ‘go-to source for the latest news in the digital space and a community for those to learn and share.’